Outpaced for fantasyComing soon

Get your 600-page book started tonight.

Fantasy readers commit for years, but the first hundred pages are a big ask. Outpaced would write carousels that sell the world, the magic and the payoff before page one.

Built for apps today; fantasy is next. Join the waitlist and we'll email you once when it's live.

Join the waitlist See the examples

what if your magic came from swallowing metal?

3 things i learned about translation from a fantasy novel (i did not expect footnotes)

  • The magic-system nerd
  • The intimidated starter
  • The dark academia reader
  • The audiobook commuter

Who it’s for.

The people fantasy posts would be written for, one persona at a time.

  • The magic-system nerd

    Wants rules that make sense; saves explainers on how the magic works and what it costs.

  • The intimidated starter

    Owns the 600-page book, hasn't started; wants proof the first hundred pages pay off.

  • The dark academia reader

    Loves old libraries, Oxford, languages and a story with an argument underneath.

  • The audiobook commuter

    Gets through doorstoppers on audio, on walks and the drive to work.

How it works here.

The same four steps Outpaced runs for apps, as they'd work for fantasy.

  1. 01

    Strategy

    Find readers by what hooks them

    Outpaced would read fantasy threads on Reddit, reviews and viral comments to split readers by what pulls them in (the magic, the heist, the world), each with dated evidence and a real quote.

  2. 02

    Content

    Explain the world in five slides

    Magic-system questions to get found, explainer cards and reread notes to build trust, which-series-this-winter to sell. Each hook opens a loop the post pays off, and the title comes last.

  3. 03

    Distribution

    One calendar, whole series

    Posts to your TikTok and Instagram at each account's next free slot, on one calendar for every book in the series. Warmed accounts already active in fantasy BookTok reach real readers first.

  4. 04

    Routines

    Keep the backlist burning

    A routine could post a new explainer or reread carousel each week and ramp up before a sequel. Nothing posts until you approve it.

Why do readers put off starting big fantasy books?

Reddit research

Audience language · Reddit

r/Fantasy · r/audiobooks

Readers stall before page 100 of big fantasy. They want proof the slow start pays off.

  1. 2.0Kr/Fantasydoes it get better after the first 100 pages? asking honestly
  2. 610r/audiobookslong fantasy series that are better on audio
  • "everyone says it gets good at part two"u/example_1 on r/Fantasy · 382 points · 10 Oct
  • "audio got me through the slow start"u/example_2 on r/audiobooks · 147 points · 24 Oct
ThemeThreadsQuotes
Slow first chapters2217
Where to start a series1511
Better on audio86

IllustrativeExample data for an example niche. Not real accounts.

Content for every stage.

Every carousel has one job. Each format names the hook template it follows from our viral-hooks playbook.

Readers who've never heard of the book meet its strangest idea.

  • Note revealL1 · Top of funnel

    would you trade a year of your life for one spell?

    A literal question about the magic system; the answer slides explain it in two lines each.

    Playbook · Question cover, answer on the swipe

  • Reasons whyL2 · Top of funnel

    not a slow start. a heist you don't know you're in yet.

    Answers the commonest objection to big fantasy: the first hundred pages.

    Playbook · Not X, it's Y reframe

  • Countdown to #1L1 · Top of funnel

    magic systems ranked by what they'd cost you to use

    Readers argue about magic systems; #1 is the book's own.

    Playbook · Worst … ranked countdown

Readers who've heard of it see how the world works and why it's worth the length.

  • Apple Notes listL3 · Middle of funnel

    screenshots every first-time reader needs for the magic system >>>

    A cheat sheet a reader keeps open on chapter three; useful without buying.

    Playbook · Camera-roll reference (implied save)

  • Paper notesL3 · Middle of funnel

    4 maps i stared at longer than the actual chapters (no regrets)

    The aside is honest about the book's texture; each item is a true idea from it.

    Playbook · List with a self-aware parenthetical

  • Apple Notes listL3 · Middle of funnel

    there are 4 stages to reading a 600-page fantasy book

    Ends on 'final stage: already buying book two', which is the sale.

    Playbook · Stages ending on a synthesis

Readers ready to commit get a reason to start this series now.

  • Note revealL4 · Bottom of funnel

    ??? which series do i start this winter

    Two series, one per slide; the comments sell the one with the better ending.

    Playbook · Which one should I go with

  • Tweet screenshotsL3 · Bottom of funnel

    i dare you to read the last hundred pages anywhere but in bed at 2am

    Promises the payoff readers talk about in big fantasy without spoiling it.

    Playbook · I dare you

What we’d post.

Example carousels, written as if leaders in this industry made them.

Playbook

Hook template

Story

Stage

Niche photo

what if your magic came from swallowing metal?

Example MistbornGet found

3 things i learned about translation from a fantasy novel (i did not expect footnotes)

Example BabelBuild trust

Mistborn and Babel are shown as examples only, to illustrate the content Outpaced would create for this industry. They aren't Outpaced customers and aren't affiliated with or endorsed by Outpaced.

FAQ

Not yet. It's built for apps today and books are next. This page shows how it would work for fantasy authors and imprints. Join the waitlist on this page and we'll email you once when it's live.

Enough to make someone curious. One rule per card, the cost on the next, and the full system left for the book. Your brand settings decide what's safe to reveal.

Carousels may only state your product truths, drafted from your site and checked by you. If a term is wrong, decline with a reason and the next run reads it.

Both. A routine works the same for one indie series as for an imprint's list; each account has its own cadence and timezone.

Can’t find an answer to your question? Get in touch

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